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White Label PPC · Paid Media Fulfillment

White Label PPC Management for Agencies.

Offer Google Ads, Facebook Ads, and TikTok Ads under your brand while our media buyers run the campaigns. Builds, optimization, creative direction, and client-ready reporting — one flat fee.

Plans from $349/mo · resold under your brand

The model

What is white label PPC?

White label PPC is paid-media fulfillment delivered under your agency's brand. Our media buyers plan, build, and optimize your clients' campaigns across Google, Meta (Facebook & Instagram), TikTok, and YouTube — while your agency presents the strategy, owns the relationship, and keeps the retainer margin.

It's the fastest way to add paid advertising to your service menu. Whether a client needs Meta campaigns for e-commerce, Google Search for lead generation, or full-funnel media buying across several platforms at once, the same dedicated team executes it all — without you recruiting a single media buyer. Each channel also has its own dedicated fulfillment page if a client only needs one.

As a white label PPC agency partner, we work inside your processes: your reporting templates, your project management tools, your client SLAs. Campaigns live in your clients' ad accounts, so they keep full ownership of data and pixel history.

What you get

What our white label PPC service includes

Full-service paid media fulfillment — from account architecture to creative iteration — delivered under your brand.

01

Campaign Strategy & Builds

Account structure, audience research, and campaign builds engineered for each client's funnel and budget.

02

Meta Ads Management

Facebook and Instagram campaign management with creative testing matrices, retargeting flows, and scaling frameworks.

03

Google Ads Management

Search, Performance Max, Shopping, and YouTube campaigns with query sculpting and bid optimization.

04

TikTok & Emerging Channels

Short-form paid social for brands chasing cheaper CPMs and younger demographics.

05

Conversion Tracking & Pixels

Server-side tracking, pixel setup, and offline conversion imports so optimization runs on real revenue data.

06

Creative Direction

Hook-first ad concepts, copy, and briefs — plus editing support from our in-house video team.

07

Landing Page CRO

Funnel and landing page recommendations (or full builds) to lift conversion rates post-click.

08

White-Label Reporting

Daily KPI monitoring and monthly client-ready reports carrying your agency's branding.

How it runs

How white label ad management works

  1. 01

    Account Audit

    We review each client's ad accounts, tracking, and creative history to find wasted spend and quick wins.

  2. 02

    Branded Media Plan

    You present our media plan under your logo: budgets, channels, forecasts, and KPIs your client signs off on.

  3. 03

    Launch & Optimize

    Campaigns go live with structured creative testing. We optimize daily against CPA and ROAS targets.

  4. 04

    Report & Scale

    White-label reports show the wins. Winning audiences and creatives get scaled; your retainer grows.

Why Elvate

Why agencies pick Elvate as their white label PPC partner

Hiring a senior media buyer costs $6,500+/month — and one person can't cover Google, Meta, and TikTok equally well. Our white label PPC pricing starts at a $1,800/month dedicated team for a dedicated squad that includes media buyers, a tracking specialist, and creative support, coordinated in your Slack.

Because the same team also handles SEO, funnels, and automation, you can bundle full-funnel retainers — paid traffic, landing pages, and follow-up sequences — without juggling three vendors.

  • Flat white label PPC pricing from $1,800/month
  • Campaigns run in your clients' ad accounts — they own the data
  • Meta, Google, TikTok, and YouTube covered by one squad
  • Creative direction and video editing included
  • Daily KPI monitoring, monthly branded reports
  • 14-day guarantee, month-to-month terms
Pricing

White label PPC pricing

One management fee covering every paid channel a client runs, rather than a fee per platform.

Starter

$349/mo
Your agency pays
Suggested retail
$997
Your margin
$648 (65%)
  • 2 channels
  • Up to $10k monthly ad spend
  • Campaign builds & optimization
  • Conversion tracking
  • Monthly white-label report
Talk to us about Starter

Growth

$649/mo
Your agency pays
Suggested retail
$1,849
Your margin
$1,200 (65%)
  • 4 channels
  • Up to $40k monthly ad spend
  • Everything in Starter
  • Creative production
  • Cross-channel attribution
  • Bi-weekly optimization calls
Talk to us about Growth

Pro

$1,049/mo
Your agency pays
Suggested retail
$2,997
Your margin
$1,948 (65%)
  • All channels
  • Unlimited ad spend
  • Everything in Growth
  • Named media buyer in your Slack
  • Priority turnaround
Talk to us about Pro
Running four or more? A dedicated team works out cheaper than the plans above, and gives you a named specialist in your Slack who can move hours between services.
20 dedicated hours $1,800/mo40 dedicated hours $3,200/moFull-time specialist $800/mo

Retail prices are a suggestion — you set what you charge. Month to month, no minimums, 14-day money-back. Management fee only — your client pays their ad spend directly to the platform, and we never mark it up or route it through us. Campaigns run in your client's own ad account.

The comparison

White label PPC vs. hiring a media buyer

FactorIn-House Media BuyerFreelancersElvate White Label
Monthly cost$6,500+ salary & benefits10-20% of ad spendFrom $349 per month
Channel coverageUsually one platformOne platform eachMeta, Google, TikTok, YouTube
Creative supportSeparate hireNot includedIncluded with video team
Tracking setupDepends on the hireRarely includedPixels & server-side included
ReportingYou build itScreenshots, maybeWhite-label reports included
FlexibilityFixed payrollProject-by-projectShift hours across channels anytime
Questions

Frequently asked questions

How does white label PPC pricing work?

Plans start at $349 for Starter, $649 for Growth, and $1,049 for Pro — per client, per month. You buy per client rather than signing a retainer, so you can start with one account and add more as you close them, marking each up however you like. Past roughly four active plans a dedicated team at $1,800/month for 20 hours usually works out cheaper, and we will tell you when you cross that line.

Can you manage just one channel instead of all of them?

Yes. This program covers multi-channel paid media, but each channel also has its own dedicated fulfillment track — Meta, Google Ads, and TikTok — if a client only advertises on one. The subscription and pricing are identical either way, so you can start with a single platform and add others as the account grows.

Who owns the ad accounts and data?

Your clients do. We work inside their Business Manager and Google Ads accounts with appropriate access levels, so pixel history, audiences, and billing stay theirs — and nothing is held hostage if anyone parts ways.

Is there a minimum ad spend?

We recommend clients spend at least $3,000-5,000/month per platform so campaigns gather statistically useful data, but we manage smaller test budgets during validation phases too.

Can you white label Google Ads as well as social?

Yes. Search, Performance Max, Shopping, Display, and YouTube are all covered by the same team, so you can offer clients a genuinely cross-channel media plan under one retainer.

How fast can campaigns launch?

Once tracking is verified, new campaign builds typically launch within 5-7 business days of onboarding. Account audits and quick-win fixes on existing campaigns start within 48 hours.

Do you provide ad creative?

We provide creative direction, copy, and briefs on every account, and our video editing team can produce scroll-stopping ad creative from your client's raw footage at no extra vendor cost.

Add paid media to your menu — this week.

White label PPC fulfillment with flat pricing, your branding, and a team that's already trained.